Raft of appointments at WBR Group - including new finance director

WBR Group, a Leicester-headquartered provider of small self-administered pension scheme (SSAS) services, has named a new finance director among a string of appointments. 

Emma Morley has joined WBR Group as finance director, bringing more than 15 years' experience across financial services, fintech, insurance and management consultancy. She has extensive experience spanning financial planning and strategy, statutory and management reporting, forecasting, risk management and M&A support, alongside leading finance teams and working with boards and senior stakeholders. 

Most recently, Morley served as head of finance at BFY Group and, prior to this, she held senior finance and operational roles at DeadHappy and Metro Bank.

WBR Group is continuing to invest in its tax advisory business with the appointment of Nigel Nordone as tax Investigation lead, Kalpesh Barot as manager and Muhammed Ahmed as senior associate.

Nordone will bring specialist expertise to clients navigating HMRC enquiries and disclosure matters, further broadening the support available through WBR Group's tax team.

Barot brings experience from KPMG and S&W and will provide additional technical expertise and support across the tax team. 

Ahmed joins from Nottingham-based Optimise Accountants and supports the provision of targeted tax planning for entrepreneurs, SMEs and high-net-worth individuals.

Chief executive Tom Moore said: "These appointments are an important part of ensuring we have the strength and expertise across the business to support WBR Group's continued development and our clients' increasingly complex needs.

"Emma Morley brings significant financial and commercial experience to the group, alongside a strong track record of supporting growing businesses and working closely with senior leadership teams. Her appointment will further strengthen our finance function as WBR Group continues to grow.

"At the same time, we are continuing to invest in our tax capabilities. Nigel Nordone's appointment marks the start of a dedicated tax investigations service at WBR. Clients facing an HMRC enquiry or a disclosure question need experienced, measured support, and Nigel brings exactly that.

"Alongside him, Kalpesh Barot and Muhammed Ahmed add technical depth and capacity to the team, strengthening our ability to give entrepreneurs, owner-managed businesses and private clients considered, well-founded advice as their affairs become more complex."